Best Creativity from Brands, February 2017
What is the direction of content marketing? What trends are leading today? Which brands show the best examples of successful content marketing?
These questions worry all modern marketers.
The best way to …Read More
6 stories of successful transformations of major brands
Transformations are a way to influence the brand’s future, expand the audience and remain relevant in competitive markets.
Changing your logo or slogan is associated with significant risks – especially for …Read More
What do consumers expect from the pages of global brands in social network in 2017?
Edelman Intelligence Company conducted a study in which it tried to find out what consumers want from brands that create and actively promote corporate pages in social networks. The results …Read More
Why strong Brands are always Emotional?
Transactional brands offer the right product in the right place and at the right time. They launch advertising campaigns that attract the attention of the audience. People pay a fair …Read More